Brand Development

Asher Roth

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Client

SRC / Universal Music Group

Overview

Music executive Scooter Braun knew from the very first listen that college coed Asher Roth could rap his way into the hip hop spotlight – even from middle-class, white suburbia – and he was right. Asher has quickly become one of the “heir apparent” in the up-n-coming generation of social conscious/party anthem MCs leading the future of hip hop. Signed to School Boy / SRC Universal in 2007, BlackBox Creative worked with Team Asher Roth from his early buzz in 2007 to the mega hip-hop star he has become.

Vocalocity Inc.

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Client:

Vocalocity Inc.

Overview:

Vocalocity is the leading innovator of small business Voice over Internet Protocol (VoIP) communication. The Atlanta based technology and communication company continually delivers the best in value, technology, and service to their customers through a hosted VoIP solution called VocalocityPBX.

After an acquisition and merger deal in 2006, Vocalocity transitioned from the name ZivVa to its current company name, and enlisted the expertise of BlackBox Creative to partner in development of the new brand.

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ScooterBraun.com

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Client:

Scooter Bran Projects LLC

Overview:

It only made sense that celebrity music executive Scooter Braun would turn to BlackBox Creative in 2009 to create a website for his firm, Scooter Braun Projects. After all, it was BlackBox that just 1 year earlier assisted with online marketing and digital platform development to promote new music sensations Asher Roth and later on Justin Bieber.

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Racesavers.com

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Client:

1WORLD Digital / Nascar JTG Daugherty Racing

Overview:

BlackBox Creative partnered with the multicultural digital agency, 1WORLD Digital, to develop the brand identity, information architecture, front-end design, markup, and flash development for Motorsports' premier e-coupon website. The scope of work included the branded identity and front-end design development for the portal.

Developed for JTG Daugherty Racing and their corporate sponsors, the solution resulted in a nationwide sellout of most of the corporate brand’s coupon programs, and the design of a Racesavers.com branded car.

IUPUI The Olaynian Program Student Recruitment Campaign

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Client:

Indiana University Purdue University of Indianapolis

Overview:

IUPUI's School of Liberal Arts needed an identity for the new Olaniyan, African-American & African Diaspora Studies Program that would help students from all ethnic backgrounds feel comfortable enrolling in this very culturally rich program. BlackBox developed and impleneted an integrated campaign that won over students and faculty alike. In fact, the response was so overwhelming during the first year that the program received additional funding to expand its efforts.

www.mwchc.org

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Client:
Matthew Walker Comprehensive Health Center

Overview:
Helping Mathew Walker Comprehensive Health Center, a Nashville-base healthcare services provider realize that their web presence needed an overhaul was easy. Developing a single solution to meet the needs of 25,000+ patients, 100 health care service providers and more than 40 different programs and services operating from multiple facilities was the tricky part. BlackBox Creative developed an interactive hub that can handle the security and information management needs of such a large, dynamic network.

A Depth of Sales Presentations

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Client:

1WORLD Digital

Overview:

Over the years, BlackBox Creative has delivered its fair share of pitch presentations and PowerPoint decks; most often for 1WORLD Digital. Our ''point'' with these presentations is simple: Good PowerPoints don't look like a PowerPoint.

The HHRC&D "Plant A Million" Campaign

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Client:

Hoosier Heartland RC&D

Overview:

Hoosier Heartland was preparing to launch its Plant A Million project, a 10-year, multi-million-dollar initiative to plant more than 1 million trees in central Indiana’s urban landscape. Following an extensive selection process, BlackBox Creative was selected from among numerous design and advertising agencies to develop a strategy for introducing the community to the project, which would provide public health and environmental benefits for generations to come. The multi-year project's primary objectives were to educate people about tree benefits and management and to ensure that the citizens within the 10-county area planted more than 1 million native trees.

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